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RFID Technology
The RFID technology becomes one of the main technologies used by various companies to improve their functioning and guarantee better results achieved due to the implementation of the new practices into their functioning. Moreover, the spread of the given technology is also determined by the increased requirements for the quality of the provided services and goods.
In this regard, the usage of the RFID technology might guarantee the reorganization of the functioning of a company by the latest tendencies which promote the improvement of a companys image and reduction of costs spent on outdated approaches and tools. Furthermore, the popularity of RFID also results from numerous real-life examples that evidence the great positive impact the technology might have on the performance. Speaking about the usage of RFID in terms of a certain company (YRC Worldwide) it is also possible to outline several major concerns related to the issue.
First, the usage of technology might provide numerous possibilities for the further evolution of the company. This fact is proved by numerous researches related to the issue. For instance, Smith, Gleim, Robinson, Kettinger, Park (2013) state that the technology can potentially improve organizational performance and enable new business models (p. 59). It means that the implementation of RFID in terms of the functioning of any company including YRC Worldwide will obviously bring some benefits and conditions to the rapid growth in incomes.
Furthermore, the new perspectives awaiting the company using RFID could be considered more attractive as they could guarantee better outcomes. That is why the further investigation of the possibilities of the implementation of the technology is needed to create a reasonable basis that will evidence the advantageous character of the new strategy.
Furthermore, several scientists also agree that the usage of RFID could improve the process of delivery of various goods and guarantee the correct destination for important or expensive cargos (Namen et al., 2014). This fact obviously impacts the image of the technology and promotes its spread among tracking companies that try to increase their efficiency.
Moreover, the new opportunities provided by the implementation of the technology-based strategy might trigger the significant change process aimed at the reconsideration of traditional approaches. In means the creation of the new business model which implies the common usage of technologies like RFID. Modern companies realize the great potential of the given process which might result in the appearance of new methods and tools. That is why a big company like YRC Worldwide should initiate the implementation of the technology to be able to meet the new challenges.
Nevertheless, Mo and Pearson (2011) also say that even though a wide variety of technologies have been proposed to solve the problem of goods movement there are still numerous issues in terms of cost, accuracy, and installation. In this regard, the RFID could be used to overcome these problems and improve the process of location and monitoring. For this reason, the companies which functioning implies distribution, delivery, and transportation of various goods, parcels, or cargos might benefit from the implementation of RFID technology.
Additionally, the advantageous character of this tool is conditioned by its ability to read a large number of various vehicles and process a great amount of information. These properties promote the growth of the popularity of RFID and contribute to its spread. Furthermore, the usage of the technology could be used to save costs as it performs various tasks without any additional investments. That is why a company like YRC Worldwide could use RFID in terms of crisis to guarantee stable and high incomes.
However, the common usage of RFID gives rise to another concern related to the ethical side of the relations between customers and companies. The fact is that many customers have demonstrated concern about the invasion of personal privacy and/or the improper utilization of information (Smith et al., 2013, p.85) which could be obtained due to the usage of the new technology.
Numerous customers also have a negative attitude towards the possible implementation of the new technology and the aftermath of its usage. Yet, in the majority of cases, these ideas come from the biased attitude towards the technology and the lack of information related to the main peculiarities of the functioning of RFID. People are sure that their movements could be traced with the help of this technology. However, the implementation of RFID by companies like YRC Worldwide and the increased efficiency might help to improve its image and condition the further growth of its popularity.
Altogether, the positive effect of the usage of RFID technology to improve the efficiency and guarantee better outcomes could be evidenced by numerous sources that highlight the advantageous character of the new technology and its great positive impact. Moreover, the given research also proves that YRC Worldwide and other companies providing shipping and transportation services might benefit from the implementation of the given technology into their functioning.
References
Mo, J., & Pearson, D. (2011). Localization of position using radio frequency identification array. Journal of Engineering Manufacture, 225(5), 675-684. Web.
Namen, A., da Costa, F., Abrunhosa, J., Abrunhosa, G., Tarre, R., Marques, F. (2014). RFID technology for hazardous waste management and tracking. Waste Management Resources, 32(9), 59-66. Web.
Smith, J., Gleim, M., Robinson, S., Kettinger, W., Park, S. (2013). Using an Old Dog for New Tricks. A Regulatory Focus Perspective on Consumer Acceptance of RFID Applications. Journal of Service Research, 17(1), 85-101. Web.
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