Category: Advertisement

Thesis statement This printed advertisement is about fast food, which mainly promoted the Prosperous Burger of McDonalds. The thesis of this food advertisement is to inform the people that the prosperous burger came back again in a new size of meal which is double chicken and beef. It is represented by four types of burgers…

In the current competitive world, advertising has become an essential strategy for many businesses in winning over market share and gaining a competitive advantage over peers. This has resulted in rapid growth in online advertising, consequently leading to the generation of large data volumes on targeted customers. Data mining applications such as customer behavior analysis,…

There are frequent debates over whether advertising to children should be banned. The main question asked is Is marketing to children a harmful or useful tool for teaching them?. In some cases advertising is already restricted on certain products such as tobacco and betting, mainly to protect the health of consumers or potential consumers but…

Seducing women in the 90s is a current struggle for all men. How to attract women without even trying! is an article written by an unknown author and later published in FHM magazine, in November 1994 with the aim to persuade all male readers to buy this book. There are many ways to seduce a…

Have you ever had a theme song stuck in your head from a commercial or advertisement of some sort? This is how companies and food industries convince you to buy their products. Commercialization persuades the audience of targeted civilians watching it to purchase the food/product being advertised. We can agree that American diets need to…

Global Meaning of Advertising Advertising is the greatest art of the 20th century (Herbert Marshall McLuhan) Advertising is any paid form of presentation and promotion of ideas by identified sponsor; it is the major component of promotion mix. Advertising is to make consumers / people aware regarding new or existing product or services. It is…

Advertisements are everywhere. You see them on a magazine, billboard, television, radio stations, etc. They are found almost anywhere you look even though you do not realize it. Advertisements are meant to catch your attention and to appeal to your specific audience. There are many advertisements that are targeted at certain audiences and I have…

Peoples and places around the globe are continuously re-invented, re-produced and re-created as tourism marketers create powerful representations of them (Salazar:2009). As a result, these different ways how people and places are being represented has a huge impact or rather plays a big role on how the tourists imagine and form views and expectations about…

Advertising is a paid type of correspondence that comprises of an uncommon message sent by the particular individual (publicist/organization ) coordinated towards a particular gathering of individuals which may comprise audience members, perusers of watchers for a particular timeframe in a particular way to accomplish a particular objective. According to American Marketing Association (AMA). Advertising…

For decades, digital photography has been a key feature in the campaigns of brands, big or small. Photographs are used to highlight the product or service that a brand is offering, and by applying various techniques, which I shall later highlight, to idealise the product in question. Brands use photography to give consumers an idea…