Category: Zara

  • Management of Zara: Analytical Essay

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    1. Introduction of ZARA Zara belongs to the world largest fashion group and it is also the largest international fashion company. Zara is a Spanish clothing brand which is based in Galicia Amancio.In 1975, Zara is founded by Ortega. There are 2,220 stores in 88 countries where Zara operates. Not only it specialize in clothing…

  • Marketing Strategy of Zara and Its 9Ps: Analytical Essay

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    Zara is the most popular Spanish costume brand that uses a unique advertising method to fulfill its business objectives. Zara is known as Spain’s best-realized style brand. The organization was started in 1963 by Amancio Ortia Gaona. After 50 years, it has transformed into the fastest growing brand in the world and the maker of…

  • Business Model Canvas for Zara: Analytical Essay

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    Description of Zaras Business Model Canvas Zara is one of the most popular and successful clothing brands in the world. It was the first brand of the Spanish parent company Inditex, which was founded in 1963. Inditex is now one of the worlds biggest clothing retailers owning several other brands alongside Zara. (Inditex, 2019) Besides…